Engadget interviews the ‘fake’ Steve Jobs

Jobs iPhone

Engadget today posted a ‘fake’ interview of Steve Jobs. It’s one of the most hilarious things I’ve read in a long time. Here’s a quote from the interview:

I was really into NeXT, whatever happened with that?

Well, we had some issues around pricing. Like, we figured out what the product should cost, and then we multiplied that by four and set our prices that way. Turns out we were over-overpricing. When I returned to Apple we figured out how to overprice correctly. About 50% more than the reasonable price is about what people are wiling to pay to get a product that makes them cooler than everyone else. So now instedad of over-overpricing, we’re just overpricing. And as our results indicate, it’s working.

You can read the full, fake interview here. Oh, and Happy April Fools’ Day!

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